Warwick Test Supplies benefits from:
- Easy to Manage B2B / B2C & B2B Website
- Easy to update catalogue
- Bespoke assemblies
- Filtered Search
- Related Items
- Multi-buys
- Multi-currency
- Trade Discounts
- Bespoke Customer Pricing
- Draft Orders
- Automated Order Processing
- Inventory Management
- Customer Relations Manager
- Targetted marketing emails
- Integration with Xero
The Business
As a manufacturer and specialist supplier of electronic testing equipment, Warwick Test Supplies are able to provide bespoke/custom assemblies and a wide range of test accessories, as a Franchised Distributor.
The Challenge
Warwick Test Supplies faced the challenge of updating their web presence to reflect their constantly changing range of products, and to make the user's journey intuitive.
Warwick Test Supplies also wanted to have a bespoke website that they could manage themselves to customise the home page as they wished. They also wanted to be able to use the system to simplify customer orders and the processing of exclusive products they manufacture for individual customers.
The KhooSeller Solution
We worked closely with the team at Warwick Test Supplies to provide an easy to use website interface with a clearly directed customer journey for both manufactured and customised solutions.
The integrated inventory management and sales order processing streamlined Warwick Test Supplies processes and they use the access control functionality to simplify the customised customer orders and the processing of the exclusive products they manufacture for them.
The stock control with assembly creation has provided Warwick Test Supplies integrated inventory management at a component level with the ability to immediately see how many products can be manufactured with current component holdings before assembly. Once assembled the stock levels of everything adjusts automatically.
In addition draft orders, sophisticated stock functionality, targetted emailing marketing, an easy to use blog (which has enabled Warwick to have a "rich snippet" on Google), and in-built optimisation have all added to Warwick being able to increase their market reach.